Paying a premium for customer service | SAP Business One Made ...

Are you willing to pay a premium for customer service? The latest research shows that over 50% of customers are willing to, particularly when it comes to?purchasing goods which cost that little bit more.

Although willing to pay more for good customer service, an overwhelming majority, 82% are more likely to share a bad customer service experience?as opposed to only 55% being inclined to share a good one. (Source)

So what does all this mean for businesses? Well we need to provide high levels of customer service to prevent our image/brand becoming tarnished?by negative word of mouth, potentially yielding some positive sentiment and higher fianancial rewards as result.

Customer service is one element which businesses can focus on to truly differentiate themselves from their competition. Not only will it help you retain existing customers it can act as a powerful means of acquiring new business particularly for those residing in highly competitive markets where products being offered are relatively standardised.

You need to be able to?

• Get a quick snapshot of customers from one central location
• Access customer transaction and service call history in a flash
• Share customer information with all necessary parties across your business
• Provide updates, marketing documentation and statements to customers quickly, easily and regularly

With Intelligent 360 for SAP Business One you can quickly and easily access customer info from single customisable dashboard. It makes SAP B1 even easier to use as well as providing access to information that would be otherwise unavailable to read only users.

Intelligent 360 for SAP Business One

The single screen allows you to get a quick full 360 degree view of customers, allowing you to react more quickly when information is sought as well as allowing you to be more proactive in terms of keeping up to date on accounts, helping you identify opportunities and recognise where further actions need to be taken or contact made.

We?ll be holding a webinar in a couple of weeks time in order to provide you with more information on this element of Intelligent Essentials. In the meantime don?t hesitate to contact us should you have any queries!

Make sure to follow us on Twitter to ensure you receive the link for the webinar registration or subscribe to the blog!

I'm the marketing coordinator for IIS. I'm involved in all online marketing and I'm the core blogger for the IIS company blog! If you have any questions you can email michelle.hunt@iisystems.net.

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